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December 8-11, 2008
Barona Valley Ranch Resort & Casino, Lakeside, CA
International conference for customer development specialists, vendor exhibits

Are your casino hosts merely “fulfilling requests,” or do they eff ectively anticipate player wants and needs in a manner that builds not just player loyalty, but true customer engagement? Are your hosts adept at selling your casino? Do they have the expertise and strategies necessary to achieve key player development goals? Are your casino hosts masters of proactively initiating and cultivating quality relationships with your casino players?

If improving the quality of your player development department is important to you, then you’ll want to attend this conference.

Designed specifi cally for those casino employees whose primary responsibility it is to drive increased revenues – your casino hosts – this three and a half day conference features interactive presentations from the gaming industry’s savviest experts, on such important topics as:
  • Selling Your Casino
  • How Savvy and Aggressive Players Work the Host System
  • Identifying Player Development Opportunities
  • The Ethics of Hosting
  • Dealing with Difficult Customers
  • How to Address Sticky Player Development Situations
What’s more, because this conference is taking place at Barona, attendees will get to experience for themselves, up close and personal, one of the country’s most proactive (and successful) player development operations, through a series of directed fi eld assignments, hands-on workshops and a special VIP tour. 		Sponsors: